The logo combines four key elements: a shield (protection), scale (justice), sword (strength), and the letter H (recognition). These motifs were designed to feel iconic yet adaptable across mediums. While balancing different perspectives from the firm’s stakeholders, I navigated multiple iterations through strategic moodboarding and rationale-based storytelling. The final identity features a sharp yet refined aesthetic—anchored by a clean color palette and editorial type system—that speaks to both legacy clients and the next wave of modern businesses.