GRAPHIC DESIGN
brand
Sampoerna
timeline
Sep 2023
source
flock agency
OUTPUT
OVERVIEW
Created a pitch deck design for Sampoerna’s “Joget Asyik” campaign. An initiative promoting togetherness and shared joy through simple, upbeat dance moves. The deck served as a visual proposal to introduce the campaign’s spirit of fun, community, and casual interaction.
design execution
I explored playful compositions while staying grounded in Sampoerna’s earthy green tones and structured layout system. The visuals were designed to balance energetic storytelling and brand consistency, using rhythm-inspired elements and bold typography to echo the campaign’s dance-forward narrative.